Full Name
Mr Byron Gilstrap
Director - eCommerce Capability
Speaker Bio
Before his current position, Byron Gilstrap led the development and implementation of Coca-Cola’s B2B online platform, MyCoke.com. “It was a great role to really learn and understand the breadth and depth of the entire Coca-Cola system,” he says. Today, Gilstrap leads digital shelf, package/product innovation and franchise relations for Coca-Cola North America’s e-commerce group. His experience spans strategy consulting, program management as well as developing and deploying digital strategies for companies such as Accenture, Delta Air Lines and The Home Depot.
Byron Gilstrap