Advertising on Amazon For Maximum Impact
Date & Time
Thursday, June 6, 2019, 11:45 AM - 12:15 PM
Melissa Burdick
With 74% of consumers going to Amazon when they are ready to buy something, Amazon is capitalizing on becoming the top destination for consumer’s product searches. Not coincidentally, Amazon is now the #3 digital advertising platform in the U.S and growing. Melissa will lead a session with brand leaders and agency experts to explore/argue about both the opportunities and challenges of advertising on the world’s largest online marketplace. Learn from the panelists on how they approach Amazon advertising from a funding perspective, think about the ROI, and the continued need for investment.
Location Name
Essex North and Center - 3rd Floor
Full Address
The Westin Copley Place, Boston
10 Huntington Ave
Boston, Massachusetts 02116
United States